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Think Smarter: Use AI Tools to Conduct Design Using the WYPIWYG Process
AI tools and LLMs are the new bicycles for our minds—but they require a rider with skill and vision to steer them. Learn how we use AI Tools
flohcreative
Mar 247 min read
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Top 10 420 Marketing Strategies for 2025: Boost Your Revenue this 420 Easter Weekend Holiday
Top 10 420 Marketing Strategies for 2025: Boost Your Revenue this 420 Easter Weekend Holiday. Learn how we use AI Tools
flohcreative
Mar 246 min read
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Reinvent Iconic Brands to Inspire a New Generation
An iconic brand is a cultural phenomenon that inspires loyalty and emotional attachment in its fans. Iconic brands are widely recognized and
flohcreative
Dec 23, 20246 min read
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Evolving an Iconic Brand: Floh Creative Rebrands OWN - The Oprah Winfrey Network - Brand Identity and Logo Design
Evolving an Iconic Brand: Floh Creative Rebrands OWN - The Oprah Winfrey Network - Brand Identity and Logo Design
flohcreative
Mar 22, 20244 min read
161
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Deceptive Patterns in Design: What UI Designers Learn from Amazon Being Sued by the FTC.
Deceptive Patterns in Design: What UI Designers Learn from Amazon Getting Sued. The consequences of manipulating users with deceptive design
Mary Ellen Schrock
Jun 26, 20234 min read
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NFTs: A Beginners Guide
Photo: NFT NYC Conference, Getty Images What Are NFTs? If you’re reading this, the acronym NFT has probably crossed your path. Maybe...
Annah Brice
Nov 11, 20219 min read
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AI and Digital Transformation Are Influencing The Way Businesses Grow.
Winners and losers are emerging in all business sectors as the COVID19 pandemic conditions persist. Hint: Winners are relying on AI.
Mary Ellen Schrock
Oct 22, 20212 min read
19
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GenZ Wants Brand Communities not Advertising.
Why building Brand Communities works for marketing now and will continue to thrive in the post-pandemic era.
Mary Ellen Schrock
Apr 28, 20214 min read
36
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Brand Storytelling: The Future of Digital Marketing has Arrived.
Innovating the business model is a skill that every company needs. Being forced to radically change a business model instantaneously is...
Mary Ellen Schrock
Mar 31, 20215 min read
18
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Being Inclusive and Diverse - DE&I - Trains AI to Close the Gaps and Remove Bias
The images we consume shape how we see the world. They have the power to challenge toxic narratives or reinforce them. Brand stories that ar
Mary Ellen Schrock
Mar 25, 20213 min read
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New Rule: Customers Expect You to Have Exactly What They Want.
The Covid-19 pandemic has re-written the digital marketing playbook. Now that we're one year in, it's very clear there will not be a "return
Mary Ellen Schrock
Mar 11, 20213 min read
18
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Branding Essentials 2021: Redefining Digital Content Consumption and Connection
As social distancing becomes more inherent in our daily lives, the ways we’re connecting are rapidly changing. One undeniable shift is in...
Mary Ellen Schrock
Mar 8, 20214 min read
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How Brand Discovery is Evolving for Consumers.
Investing in understanding how the online purchase journey for your customers is what brings brands the best ROI
Mary Ellen Schrock
Feb 25, 20213 min read
92
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Branding Essentials: Build Customers and Engagement First
Engaging with customers on digital media platforms is an essential part of growing your brand. When set up to work for your brand, your soci
Mary Ellen Schrock
Nov 23, 20203 min read
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